Securing future sourcing and boosting economic growth in producing countries
The spice market is under increasing pressure. Growing consumer and commercial demand for spices and the shifting of spice farmers to the production of other commodities are important factors. Moreover, there is a growing awareness of sustainability issues in the spice sector and the need to address them. These issues include loss of biodiversity, overuse of chemicals and pesticides, water use, and lack of access to finance. By 2020, end users in the food industry such as Unilever will demand 100% sustainable spices.
To secure the supply of authentic, natural and sustainable spices, the Sustainable Spices Initiaitive (SSI) was founded. IDH became in 2010 part of this sector wide consortium with four leading players in the Dutch spice market – Euroma, Intertaste, Verstegen and Unispices.
The coalition is now extended with McCormick (market leader world wide), Unilever and Nedspice, Olam and Cassia Co-op. Together with other public and private partners they actively work towards making the production and trade of spices more sustainable.
For more information, visit the SSI website
The SSI aims to have 20% of all EU imports of black and white pepper as well as 10% of the volumes of three other spices sustainably produced by 2015. The main focus is on 7 high-volume/high-value spices: pepper, chili, turmeric, ginger, vanilla, clove and cinnamon.
Program at a glance
|Impact on MDGs|
| Key indicators
# farmers certified
# ha Land used sustainably
20% of Western European black and white pepper supply sustainably produced
|Sustainable economic growth||
Increasing market supply of authentic, natural and sustainable spices will boost the economies of main export countries Indonesia, Vietnam and India.
|Private sector development||
Gaining access to premium international markets by developing standards of spices and herbs.
A strong market incentive for improved practices and the development of longer term business relations with buyers will strengthen the position of spice farmers.
|Importance for the Netherlands||
The Netherlands is number 3 importer and number 2 exporter in Europe. The sector has an annual turnover of approximately 41,000 tons.
Maarten Baardse, CEO Intertaste
|Duration:||2011 - 2015|
Civil Society Partners
€ 1 M (IDH € 500 K)