Guardian article on Better Cotton in Pakistan

“The main advantages of reducing pesticides,” says Mohammad Mustafa, BCI farmer in Rahim Yar Khan, Pakistan, “is that we save money and that it’s better for the environment, for example, our honeybees are coming back.”

Cotton is the world’s favorite fabric. We love it because it’s natural and breathable, and feels fresh next to our skin. It can be crisp and pristine, or soft and diaphanous; nothing beats it. Best of all, it’s a renewable resource, which is good news for consumers, along with the 250 million people whose livelihoods depend on it.