Established 45 years ago, Afro-Kai Limited (AKL) has been at the forefront in developing the grains value chain in Uganda. It has set up four grain handling facilities in different locations in the country and recently ventured into potato sourcing and trading. The company aspires to diversify its sourcing model from majority traders to direct sourcing from smallholder farmers. It envisions growing its farmer base from 2,000 to 10,000 by 2024 with services delivered through agents and service hubs. This report identifies opportunities for AKL to change and optimize their sourcing and service delivery model.